Emma Payne, Founder & CEO

Emma is a seasoned technology entrepreneur, MIT graduate, and award-winning change-agent, who started building online communities before Netscape was born. Her 25 year career leading online and mobile projects has included building tools to register young people to vote, creating online networks of support for families facing health challenges, and launching North America’s first online crisis intervention line. She also founded a scrappy, action-oriented, national non-profit focused on women & technology, that broke boundaries and developed leaders for 17 years.

Grief Coach combines Emma's passion for mobile technology and engagement, with her deep commitment to giving people the confidence and tools they need to support each other through grief. She knows that, while nothing makes grief go away, supporting someone through loss is powerful and transformative for the supporter, and alters the trajectory for the grieving person too.

Read about why Emma created Grief Coach

Expert Contributors

Grief Coach text messages draw on wisdom from hundreds of books, publications, podcasts and organizations. We're also thrilled to have expert contributors who author and review messages, based on their specific areas of expertise.

Robert Ouimet, VP Operations

Robert is a creative technology leader with a background in broadcasting and digital media. An award winning journalist, he was an executive with the Canadian Broadcasting Corporation for over 25 years and was at the vanguard of their digital distribution and user generated content. Under his leadership, CBC websites and radio programs won over 30 international awards, including the Prix Italia, New York Festival, and multiple Webby awards.

Robert has worked with clients including Microsoft, The National Film Board of Canada, The First Nations Financial Management Board, The British Columbia Maritime Employers Association, Ecole Chocolat, and Just for Laughs Comedy Festival.

Adrian Jones, Lead Developer

Adrian has over 25 years experience in software development. He loves the challenge of building interactive data visualization tools, from the database to the front-end. He has worked with a wide range of businesses, universities, governmental, and non-governmental organizations around the world.

He also enjoys contributing to open source software and avidly follows the latest web and app development tools and frameworks.

Melissa Lunardini, Client and Subscriber Care

Melissa has been providing support services to children and teens who have experienced the death of a loved one, for over a decade. She developed the largest children's bereavement program in San Diego and Southwest Riverside Counties. With focused interest in violent death (suicide and homicide), Melissa is a sought-after crisis intervention resource for school professionals. Her areas of expertise include childhood bereavement, bereaved students, YA Bereavement, suicide prevention/postvention, and traumatic loss.